True Temper Project X Shaft winning raves

After winning the BMW Italian Open even before its public debut, the all-new graphite Project X Tour Issue shaft prototype delivered multiple Top 10 finishes, including second-place at the recent St. Jude Classic on the PGA Tour. More than 50 of the shafts were in play on the PGA and Nationwide Tours last week.

The 12-time winner on the PGA Tour and runner-up at the St. Jude Classic, David Toms, played the new graphite Project X shaft in his driver and hybrid clubs. Also, the Project X graphite made up 20 percent of the driver shafts in the Top 10 in its first official week of launch. The new precision-engineered Project X Tour Issue shaft will be available for purchase by golfers worldwide later this summer through True Temper’s dealer network.

“After more than two years in development, True Temper introduced the new Project X graphite prototypes to the Tours in 2008, and we have been working closely with the players to dial in the final shaft specifications to meet their needs,” says Bob Montgomery, manager of tour operations for True Temper. “The new Project X shafts have delivered outstanding performance on Tours worldwide and we continue to see the popularity of the shafts increase each week among professional players.”

Incorporating eight different premium composite materials and five of the most advanced fiber types in the world, the all-new graphite Project X shafts deliver superior cross-sectional stability and maintain the designed performance characteristics throughout the swing for consistent shot patterns. The Project X driver and hybrid shafts features Zonal Design Theory (ZDT) with three distinct zones utilizing unique and separate technologies to optimize performance in the butt, mid and tip sections. In addition, the new graphite Project X shafts provide optimized launch profiles by matching frequency to specific weight, torque and ball flight for maximum player performance.